{"id":14,"date":"2018-05-03T17:52:45","date_gmt":"2018-05-03T17:52:45","guid":{"rendered":"https:\/\/www.jquell.com\/blog\/?p=14"},"modified":"2018-05-03T17:52:45","modified_gmt":"2018-05-03T17:52:45","slug":"mobile-seo-infographic-checklist","status":"publish","type":"post","link":"https:\/\/www.jquell.com\/blog\/mobile-seo-infographic-checklist\/","title":{"rendered":"Mobile SEO Infographic Checklist"},"content":{"rendered":"

Google and the other search engines have got quite good at sniffing out the evidence that proves (or suggests) readers get value from your posts. As Alexa\u2019s Kim Cooper wrote in SEO Copywriting for Google and Humans, <\/em>\u201cThe more you serve the reader, the more Google serves you.\u201d<\/p>\n

And secondly, when you publish highly useful content and promote it well, it gets shared, seen, and yes, linked to.<\/p>\n

So while you can count on me to return to this website and blog in the near future to deliver some advanced SEO insights, today I offer you the basics.<\/p>\n

The infographic I\u2019d like you to peruse covers a simple list of ways to:<\/p>\n

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  1. Indicate the relevance of your to the search engines<\/li>\n
  2. Tap\u00a0into human psychology\u00a0to foster clicks, reads, and social shares<\/li>\n
  3. Include compelling\u00a0media\u00a0to improve the quality of your content<\/li>\n<\/ol>\n

    Since Google is using a website\u2019s mobile responsiveness as a ranking factor for mobile search results, being mobile-friendly is the key to businesses staying on top of search engine results.<\/p>\n

    To help you understand mobile SEO and what is needed to achieve a fully responsive website, we\u2019ve created this checklist.<\/p>\n

    Mobile Platform Options<\/p>\n

    Responsive Design<\/p>\n

    Responsive design adapts to the type of device displaying it, optimizing the display. Google recently stated that it recommends responsive design.<\/p>\n

    Dynamic Serving<\/p>\n

    With this setup, servers respond with different HTML depending on the user\u2019s device. Dynamic serving ensures that any visitor, regardless of the device they\u2019re using, is served the appropriate content.Works well on phones that have limited functionality beyond text messaging and voice calling, but have some web browsing capabilities.<\/p>\n

    Separate Mobile Page<\/p>\n

    Building a separate and dynamic mobile platform for your content should also be a priority if implementing responsive design is a challenge.Tailor user experience with a unique mobile experience Better for feature phones than responsive design<\/p>\n

    Optimize Your Mobile Sites for Crawling and Indexing<\/p>\n

    Search engines need to be able to discover, crawl, and index your mobile-specific pages and content in order for them to rank. If your mobile SEO strategy does not allow search engines to find you, then you cannot rank.<\/p>\n

    Optimize for Page Load speed<\/p>\n

    Google recommends content page load speeds of under a second on a mobile network. Anything lesser than the average 1.2 seconds will result in poor user experience.<\/p>\n

    Optimize Your Mobile Site Design and Content<\/p>\n

    You have to optimize your content and mobile site design to ensure an enhanced user experience. Design and content need to be tested and optimized regularly.<\/p>\n

    To achieve success in your Mobile SEO strategy, it\u2019s prudent that you pay attention to the changing trends in digital marketing. This checklist forms the basis of developing a mobile-friendly website that will help you rank better.<\/p>\n

    The business model analysis includes the following.<\/p>\n